Privacy Policy – What Pet Food
Last updated: October 2025
At What Pet Food, accessible from Whatpetfood.co.uk, we respect your privacy and are committed to protecting any personal information you may provide to us.
Information We Collect
We may collect:
- Information you provide directly, such as when subscribing to our newsletter or submitting forms.
- Non-identifying information like browser type, IP address, and pages visited for analytics and optimization.
- Affiliate tracking information through our partners (such as Amazon and Awin) to record clicks and purchases made through our site.
How We Use Your Information
We use this data to:
- Improve the functionality and performance of our website.
- Provide personalized content and recommendations.
- Track affiliate link performance in compliance with our partners’ terms.
- Send occasional updates if you opt into our newsletter.
Cookies
Our site uses cookies to enhance your browsing experience and track performance. You can control or disable cookies through your browser settings.
Third-Party Services
We work with third-party affiliate and analytics providers, including:
- Awin and Amazon Associates (for tracking affiliate links)
- Google Analytics (for understanding site usage)
Each third-party service has its own privacy policy governing data use.
Your Rights
You can request access to, correction of, or deletion of your personal data at any time by contacting us at hello@whatpetfood.com
Contact Us
If you have any questions about this Privacy Policy, contact:
📧 hello@whatpetfood.com